Vacant for Decades, Street Corner Destroyed in 1992 LA Uprising Set to Get New Life

April 21, 2022 | Marc Brown, ABC 7 Los Angeles

It was five days that changed Los Angeles - civil unrest triggered by the "not guilty" verdicts for four LAPD officers who beat Rodney King.

At the intersection of Vermont and Manchester avenues, a lot that was set ablaze almost 30 years ago has remained abandoned.

"I saw this lot burning April 29, 1992. And that began the downward spiral of economic development and economic investment in this neighborhood," said Mark Wilson, who grew up in South L.A. and is part of the Coalition for Responsible Community Development.

He recalls the area was a place where his family and neighbors shopped.

The unrest stretched over five days - 63 people were killed, thousands of jobs lost, businesses destroyed.

After the unrest in 1992, the four-acre lot at Manchester and Vermont sat vacant - a blight on the community. But now it's rising out of the ashes.

LA Businesses Begin Requiring Proof of COVID-19 Vaccine for Customers

Nov. 08, 2021 | Joseph Pimentel, Spectrum News 1

Workers at Primestor's retail centers have been preparing for Monday for the past couple of weeks.

Plastered on their tenants' windows and signs on common areas are the city of Los Angeles' newest mandate: "Indoor patrons will have to show proof of full vaccination against COVID-19."

"We have been updating our bilingual signage and, in some cases, trilingual signage — English, Spanish and Tagalog — because some of our centers have a large Filipino presence as well," said Arturo Sneider, CEO of Primestor Development, which owns more than a dozen retail shopping centers across the city.

CRE Leaders Looking For Different Development Attitude From LA's Mayoral Hopefuls

October 3, 2021 | Bianca Barragan, Bisnow Southern California

In the past two weeks, three new contenders have officially thrown their hats into the ring to be Los Angeles’ next mayor. The primary election — the first hurdle for the candidates — is in June, and many election watchers think at least one more major candidate will jump into the fray.

'I Hope That They Get Excited': The Rarity And Importance Of Latino Success In CRE

Bisnow is using their platform to spotlight the importance of Latinos in commercial real estate. As an organization, Primestor, continues to create space and opportunities for proper representation in the industry.

azalea Regional Shopping Center Celebrates Hispanic Heritage Month with Champs and South Gate High School

On September 26, azalea Regional Shopping Center partnered with Champs and South Gate High School to bring a group of students for an enlightening, intimate experience in their very own hometown.

Tailored specifically for the invited guests of South Gate High School, we shine a spotlight on Hispanic Heritage Month with the spirit of Kermes through activities that exude joy and excitement.

An opportunity for the city to come together for local students and lead by example on the importance of building relationships through community as the backbone of positive school culture, which is mirrored in sport and competition.

Walnut Park Shopping Center Gets $40 Million Refinance

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The La Alameda Shopping Center in Walnut Park has been refinanced for $40 million.

The multitenant retail center, which is roughly 245,000 square feet, was built in 2008. It has roughly 227,000 square feet of retail space and 18,000 square feet of office space. The complex has six building clusters.

azalea Regional Shopping Center hosted the first Festival de Libros in South Gate

On June 12th, at azalea Regional Shopping Center in South Gate, we hosted our first Festival de Libros highlighting 15 Latin authors and local artist/musicians. 

We’d like to thank the City of South Gate, South Gate Police Department, the authors and our tenants for participating and contributing to the success of this experience. 

As we move forward with the full reopening of our centers, we continue to prioritize safety and community engagement! 
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Champs Sports
Denise Diaz
Heidy Rodriguez

azalea Regional Shopping Center held a Turkey Giveaway to the community of South Gate

November 21, 2020, azalea Regional Shopping Center partnered with AT&T to giveaway 500 turkeys and food boxes to the community of South Gate. ⁣
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Thank you to everyone who stopped by today! We appreciate your patience and hope you enjoy your turkey this thanksgiving.
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We want to give a special thank you to AT&T Business for making this happen and we couldn’t have done it without the help from City of South Gate, the South Gate Police Department, Mayor Maria Davila and our Primestor fam, Marie Galindo, Jermaine McMihelk & Andrea Gamboa.

The relationship between shopping center development and social equity: How Arturo Sneider does it

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Arturo Sneider entered the real estate business to heal cultural gaps that contribute to poverty and crime in disadvantaged neighborhoods. "As a company for 29 years, we have been almost entirely focused on economic development from within underserved and marginalized communities," said the CEO of Primestor. "We are an activist organization that uses the real estate medium as its means for change."

40 COVID-19-safe activations that show shopping centers’ resilience

Safety concerns have changed what activations look like this year, yet centers have proven creative and resilient. From drive-thru trick-or-treating to augmented reality experiences, here’s a sampling of COVID-19-safe activations that centers have enacted so far this year and have planned through the holidays.

HIGHLIGHTED PRIMESTOR PROPERTIES

LATE SUMMER/EARLY FALL

Day of the Dead
In honor of Dia De Los Muertos, Plaza La Alameda and Panorama mall installed colorful, flower-filled community ofrendas, or altars, and invited people to bring pictures of their loved ones.
Oct. 20 – Nov. 3
Plaza La Alameda, Walnut Park, California

Oct. 21 – Nov. 5
Panorama, Panorama City, California

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Pumpkin patch

To celebrate Halloween and kick off the holiday season, azalea Regional Shopping Center installed a community pumpkin patch.
Oct. 23 – Nov. 23
azalea Regional Shopping Center, South Gate, California

Using commercial real estate to create economic opportunity

By Kai Ryssdal and Andie Corban

Retail stores, restaurants, and other businesses across the country are closing because of the pandemic. That’s leaving many workers unemployed, a crisis that’s hitting Black and Hispanic or Latinx Americans especially hard.

“Marketplace” host Kai Ryssdal met up with Arturo Sneider, the co-founder and CEO of Primestor Development, a real estate company that invests primarily in underserved neighborhoods in Southern California. They met at Plaza La Alameda, a shopping center Primestor owns in Walnut Park, a neighborhood in Los Angeles County.

Noticias Telemundo Decision 2020 en vivo con Telemundo 52 desde Plaza La Alameda

Noticias Telemundo | Decision 2020 en vivo con Telemundo 52 desde Plaza La Alameda. Muchas gracias a todo el equipo que hizo esto posible y Telemundo 52 por resaltar la voz de nuestra comunidad.

Primestor Completes 114,431-Square-Foot Retail Element of Jordan Downs in South-Central Los Angeles

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October 23, 2020 Published in California, Development, News, Retailers

Los Angeles — Primestor Development, along with Nadel Architecture + Planning as architect, has completed the development of Freedom Plaza, the retail component of the Jordan Downs mixed-use community in Los Angeles’ Watts neighborhood.

Dia De Los Muertos at Panorama Mall

In honor of Dia De Los Muertos, Panorama Mall installed a community ofrenda to celebrate life and remember the dead. 🦋 We invite you to stop by, bring a photo of your loved one and experience the colors and details of this beautiful ofrenda.

#dayofthedead #diadelosmuertos

In Watts, A Lesson For CRE On How To Provide Economic Opportunity

September 28, 2020 Joseph Pimentel, Bisnow

For Primestor Development CEO Arturo Sneider, the new Freedom Plaza in Watts holds a special place in his heart and career.

The 115K SF retail shopping center is more than just a neighborhood shopping center, he said. In Watts, a historically Black neighborhood in Los Angeles that hasn't seen a lot of economic activity or investment, Freedom Plaza could be the economic engine that nearby residents want and need.

Summer Movie Drive-In Night at Panorama Mall

This past weekend, we produced our first community movie drive-in at Panorama Mall.
Unlike other drive-in’s happening now, this one was free because we wanted the families in the communities we serve to have access to this experience.
Thank you everyone who helped make this happen! #community

Nike Watts Grand Opening at Freedom Plaza

Primestor celebrates the Nike Watts store Grand Opening at Freedom Plaza.
Primestor celebra la gran inauguración de la tienda Nike Watts en Freedom Plaza.

Thank you to everyone who showed up and supported the grand opening of Nike Watts!
Muchas gracias a todo los que apoyaron ella apertura de Nike Watts!

Silence is not acceptable

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Beyond The Bio: 16 Questions With Primestor CEO Arturo Sneider

May 25, 2020 Joseph Pimentel, Bisnow Los Angeles

This series profiles men and women in commercial real estate who have profoundly transformed our neighborhoods and reshaped our cities, businesses and lifestyles.

Plaza La Alameda Food Drive

Primestor celebrated Cinco de Mayo with a food drive at Plaza La Alameda and fed over 1,500 families in our communities. #weareprimestor